3Sixty Handyman
Client: 3Sixty Handyman & Property Maintenance
Challenge
A growing contractor needed a professional web presence to generate leads and build trust with homeowners across West Michigan
Solution
Built a fast, SEO-optimized static site with service pages, project portfolios, testimonials, and Netlify Forms for lead capture
Result
A polished, zero-maintenance website that positions a small contractor to compete with larger companies on professionalism and local search visibility
The Challenge
Keith, the owner of 3Sixty Handyman & Property Maintenance, had been growing his roofing and property maintenance business through word of mouth in the Holland, MI area. As work expanded across West Michigan — Holland, Zeeland, Grand Haven, Hudsonville, Saugatuck, and Hamilton — he needed a website that matched the quality of his work. Something professional, fast, and built to generate leads without ongoing server costs or maintenance headaches.
Our Solution
We built a purpose-driven static website using Statiq.Web and Tailwind CSS, deployed to Netlify for zero-cost hosting. Every decision was made to serve the business goal: get homeowners to pick up the phone or fill out a quote request.
Key features include:
- Dedicated Service Pages: Individual pages for roofing, storm damage repair, siding, and handyman services — each optimized for local search
- Project Portfolio: Case studies with before/after imagery showcasing completed work across West Michigan
- Testimonials System: Customer reviews managed through a simple YAML data file, featured prominently on the homepage
- Lead Capture: Contact form powered by Netlify Forms — no backend, no server, no cost — with service type selection and spam protection
- Service Area Map: Interactive page showing coverage areas with project pins by location
- Local SEO: Schema.org structured data (RoofingContractor type), Open Graph tags, XML sitemap, and clean URLs
The Result
3Sixty now has a website that looks and performs like it belongs to a company ten times its size. The site loads fast, ranks well for local search terms, and gives homeowners the confidence to request a quote. The static architecture means Keith never has to worry about security patches, plugin updates, or hosting bills — he can focus on doing great work.
Technologies Used
- Statiq.Web with Razor templates for static site generation
- Tailwind CSS for responsive, mobile-first design
- Netlify for hosting, forms, and continuous deployment
- YAML data files for testimonials and site configuration
- Minimal vanilla JavaScript (mobile menu only)
- Schema.org structured data for local SEO